Have A Nais Day: Evergreens Collection Launch
When we envisioned launching Have A Nais Day's Evergreens Collection, we aimed to create more than a typical retail experience. On April 13th and 14th, 2024, Canvas Miami became the backdrop for our first-ever physical retail presence, bringing our online community together in a meaningful way.
The Launch Experience
Over 200 visitors joined us during the two-day pop-up event, marking a significant milestone for our brand. From 3 PM to 7 PM each day, guests had the opportunity to experience our products in person, connecting with the quality and craftsmanship that defines our collection.
Interactive Elements
The event space featured thoughtfully designed activations that encouraged engagement and community building:
- An artistic photo installation with our signature smiley-face backdrop
- An affirmation station where visitors shared inspirational messages
- A custom ping-pong table featuring our inverted smiley logo
- Complimentary Casalú beverages
- Live music sets by DJ Bozito (Saturday) and DJ Douza (Sunday)
Community Partners
This launch was made possible through collaboration with key partners:
- Canvas Miami (@canvas.mia) - Event venue
- Casalú (@drinkcasalu) - Beverage sponsor
- Cristina Pimienta (@thatscrispi) and UNLMTD (@unlmtd.biz) - Event logistics
- Alex Goudie (@theyoung_ag) - Community outreach
- DJs @bozito and @whoisdouza - Musical entertainment
Looking Forward
The success of this launch event marks the beginning of a new chapter for Have A Nais Day. We're grateful for the overwhelming support and enthusiasm from our community, and we look forward to creating more opportunities for connection through future events and collections.
Stay connected with us for updates on upcoming events and new releases.